Legal
Privacy Policy
Last Updated: 18 April 2025 · Emberlane Partners, Bangkok, Thailand
1. Introduction
Emberlane Partners ("we", "us", "our") is a business consulting practice registered and operating in Bangkok, Thailand. We take the handling of personal information seriously. This policy describes what data we collect, why we collect it, how we use it, and what rights you have in relation to it.
This policy applies to information collected through our website at emberlanad.pro, through our enquiry and contact process, and in connection with our advisory engagements.
Questions about this policy or requests relating to your personal data may be directed to [email protected].
2. Data We Collect
We collect personal data in the following circumstances:
Contact and enquiry data
When you submit an enquiry through our website, we collect your name, email address, and optionally your telephone number and the contents of your message. This information is used solely to respond to your enquiry and to assess whether an engagement might be appropriate.
Engagement data
When you proceed with a consulting engagement, we collect information necessary to conduct that engagement. This may include personal and professional background information shared voluntarily in the course of our work together. This data is treated with strict confidentiality and is not shared with any third party.
Website analytics
We may use analytics tools that collect non-personally identifying information about how visitors use our website, including pages visited, time on site, and referring sources. This data is used in aggregate form to improve the site.
Legal basis for processing
We process personal data on the basis of: your consent (where given); our legitimate interest in responding to enquiries and conducting our business; or the performance of a contract where an engagement has been agreed. Data retention periods are generally 36 months from last contact for enquiry data, and 7 years for engagement records (consistent with Thai accounting and legal requirements).
3. How We Use Your Information
Personal data collected through our website or engagement process is used for:
- Responding to your enquiry and determining whether an engagement is a suitable fit
- Conducting the consulting engagement you have engaged us for
- Maintaining records required under Thai law
- Improving our website and understanding how it is used
We do not sell personal data. We do not share personal data with third parties for marketing purposes. We do not send unsolicited marketing communications.
We may share data with service providers who assist in operating our practice (for example, our website hosting provider or email service), subject to confidentiality obligations. We may also disclose data where required by Thai law or by a lawful court order.
4. Data Protection Measures
We take reasonable technical and organisational measures to protect personal data from unauthorised access, loss, or misuse. These include:
- Encrypted transmission of data via HTTPS
- Access to personal data limited to those with a direct business need
- Regular review of access controls and data storage practices
- Secure deletion of data that is no longer required
In the event of a data breach that affects your personal data, we will notify you and the relevant Thai authority (PDPC) as required under the Personal Data Protection Act B.E. 2562 (PDPA).
5. Cookies
Our website uses cookies to enable certain site functions and, where you have given consent, to collect analytics data. Essential cookies are required for the site to operate and cannot be disabled. Analytics and preference cookies are optional and require your consent.
For full details of the cookies we use and to manage your preferences, please see our Cookie Policy.
6. Your Rights
Under the Thailand Personal Data Protection Act (PDPA), you have the following rights in respect of personal data we hold about you:
- Right to access — you may request a copy of the personal data we hold about you.
- Right to rectification — you may ask us to correct inaccurate data.
- Right to erasure — you may ask us to delete your data, subject to any legal retention obligations.
- Right to data portability — you may request your data in a structured, machine-readable format.
- Right to object — you may object to our processing of your data where we rely on legitimate interests.
- Right to withdraw consent — where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, contact us at [email protected]. You also have the right to lodge a complaint with Thailand's Personal Data Protection Committee (PDPC) if you believe we have not handled your data appropriately.
7. Third-Party Links
Our website may contain links to external sites. We are not responsible for the privacy practices of those sites. We recommend reading the privacy policies of any external sites you visit.
8. Children's Privacy
Our services are intended for individuals aged 18 and over. We do not knowingly collect personal data from anyone under 18. If you believe we have inadvertently collected such data, please contact us and we will take steps to delete it.
9. Changes to This Policy
We may update this policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website following any changes constitutes acceptance of those changes.
10. Contact for Privacy Matters
For any questions or requests relating to this policy or to your personal data, please contact us:
Emberlane Partners
203 Rama IV Road, Khlong Toei
Bangkok 10110, Thailand